Press Release

Goodzer and MyTime Partner to Increase Merchant Appointments

Reston, VA (PRWEB) October 16, 2014

Leader in automated hyper-local marketing solutions partners with leading online appointment booking destination.

Goodzer, the leader in automating enhanced hyper-local marketing solutions, announced today that it has partnered with MyTime, the leading online destination to find and book appointments with local businesses. MyTime will now include Goodzer’s local enhanced services data, allowing users to make more informed choices prior to booking an appointment.

Goodzer uses its automated technology to amass hyper-local product and service data — including service lists, detailed descriptions, pricing and availability information — to provide powerful solutions for publishers, merchants and national brands. This enhanced data is the backbone of all the company’s services and is distributed to over 200 million users a month. The partnership with MyTime further expands this reach and will increase interaction between consumers and MyTime merchants.

MyTime’s website and mobile app help users by enabling convenient 24/7 appointment booking with millions of local businesses. MyTime benefits merchants by delivering real appointments, simply and effectively. With the addition of hyper-local data, MyTime will expand its content and allow its users to make more effective decisions when selecting a business. This in turn will provide higher quality, more satisfied customers for its merchants.

“Partnering with MyTime takes Goodzer’s data to the next level of conversions, beyond just clicks and calls — moving us deeper into the transaction,” said Mike Wilson, CEO of Goodzer. “We were impressed by the ease and simplicity of MyTime’s app and platform. By providing our enhanced local services data to MyTime’s users and merchants, we are expanding our value proposition by directly contributing to the merchant’s bottom line by further enabling highly qualified appointments.”

”By partnering with Goodzer, MyTime now brings specific, enhanced data to literally hundreds of thousands of additional merchant profiles,” said Ethan Anderson, Founder and CEO of MyTime. “Our users will now have even more relevant information about merchants’ specific service offerings around which they can make highly informed appointment requests. Conversion rates for our merchants with enhanced data from Goodzer have already increased substantially.”

About MyTime

Founded by technology entrepreneur Ethan Anderson, and backed by Upfront Ventures, MyTime is an open appointment superstore that lets you book the appointments you want for the time you want, while saving you money in the process. Currently available nationwide with over 2 million businesses, MyTime makes it simple and convenient for customers to find and book appointments with the highest-rated local merchants. Utilizing advanced dynamic pricing and yield management techniques, MyTime customers can save significant amounts of money when booking off-peak or last minute appointments. The website and iPhone app helps drive new and existing customers to businesses when they need them most, before the time passes and the appointment goes unfilled. For more information, visit

About Goodzer

Goodzer provides the most advanced, enhanced local data to publishers and uses that data to provide effective and efficient online and mobile advertising solutions for local businesses. The company’s leading and extensive database of enhanced local content covers more than 95 percent of all publicly available product information and its product and service content is distributed to nearly 200 million users each month. For more information on Goodzer and its merchant solutions, visit